Sep 30, 2022  
2021-2022 Undergraduate Catalog 
    
2021-2022 Undergraduate Catalog
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MCO 435 Media Management (3)


Prerequisite: Junior status
This course focuses on the principles of radio and television management, including economic, administrative, and organizational structures and procedures. Emphasis on the role that broadcasting has assumed in society and examination of the various relationships within industry segments and their functions. Students will gain the knowledge necessary to reinforce their understanding of major policies and issues within the market structure, telecommunications and regulation of the communications industry.



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